I’ve been building software since 1995, from enterprise .NET systems and legal case management to running technology as CTO of a 30-person property and investment company across four countries. Since 2016 I’ve worked independently as an architect, developer and consultant. My work has been integrations, automation and custom systems for agencies and growing businesses, and since 2023 increasingly AI in production: voice agents, LLM scoring pipelines, AI video generation and AI agents that automate back-office work.
I ran my own business for over a decade, which taught me more about cost than any engineering job did. A solution has to be affordable to run, not just to build, and the cheapest fix is often the one that reuses what you already pay for. I explain the options in plain English so you can make the decision rather than just approve it.
Working across that much tech means I can usually build on what a business already has instead of starting again. I like simple solutions, clean architecture and shipping. I work remotely with clients across the UK, Europe and further afield, and I travel for kick-offs or workshops when it helps.